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BikeArk is one of the most popular bicycle companies in India. It was started with a fresh perspective on cycling, inspired by the quote from REWORK by David Heinemeier Hansson and Jason Fried: "Do less than your competitors to beat them. Solve the simple problems and leave the hairy, difficult, nasty problems to the competition." This philosophy drives the brand to focus on creating aesthetically pleasing bicycles that stand out in the market.
Origin Story
The inception of BikeArk traces back to a final year project at the IIT, Madras. The founders, who spent five years on their campus with their bicycles, were inspired by their experiences and frustrated with the uninspiring designs available in the Indian bicycle market. This led to the creation of BikeArk, with an objective to introduce innovative and stylish bicycles that resonate with modern people.
Since its inception, engagement with customers has been pivotal for BikeArk. The brand actively seeks feedback through various channels by encouraging riders to share their experiences and suggestions.
Product Offerings
BikeArk focuses on building a diverse product portfolio catering to various customer segments, including children, women, and cyclers all around. The brand focuses on aesthetics and customisation, ensuring that every bicycle not only performs well but also turns heads. Here is an overview of the bicycle categories offered by BikeArk:
Some popular BikeArk cycle models are:
With its diverse range of high-quality products with a clear approach to promoting a healthy and sustainable cycling lifestyle, BikeArk stands out as one of the top choices of Indian cycling enthusiasts. Whether you are commuting through the city or exploring rugged trails, BikeArk provides the perfect bicycle tailored to your needs.
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